{"id":1675,"date":"2018-02-08T11:37:59","date_gmt":"2018-02-08T13:37:59","guid":{"rendered":"http:\/\/engeline.com.br\/?p=1675"},"modified":"2018-02-08T11:42:44","modified_gmt":"2018-02-08T13:42:44","slug":"nova-identidade","status":"publish","type":"post","link":"https:\/\/engeline.com.br\/2018\/02\/08\/nova-identidade\/","title":{"rendered":"Nova Identidade"},"content":{"rendered":"\t\t
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Nova Identidade da Engeline<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Em busca de uma identidade pr\u00f3pria (algo que nos define e nos torna \u00fanico), a Engeline apresenta sua nova Identidade Visual!<\/span><\/h5>
Um novo visual gr\u00e1fico equilibrado, marcante e vers\u00e1til para transmitir ainda mais confian\u00e7a e estabilidade aos clientes, al\u00e9m de facilitar a identifica\u00e7\u00e3o da nossa empresa nos mais variados locais.<\/span><\/h5>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Diferencia\u00e7\u00e3o<\/strong><\/span>

Uma proposta eficiente para se diferenciar das concorrentes e atrair a aten\u00e7\u00e3o do p\u00fablico pela excel\u00eancia da atua\u00e7\u00e3o.<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Coer\u00eancia<\/strong><\/span><\/p>

As contradi\u00e7\u00f5es entre discurso e pr\u00e1tica s\u00e3o um risco, sendo assim, a nova identidade preserva as caracter\u00edsticas da empresa e a forma como ela atua.<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Relev\u00e2ncia<\/strong><\/span><\/p>

A relev\u00e2ncia da empresa\u00a0para o p\u00fablico-alvo inclui,\u00a0n\u00e3o apenas criar um conceito de marca, mas ser condizente com o que o p\u00fablico busca com a empresa.<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Reputa\u00e7\u00e3o<\/strong><\/span><\/p>

Uma marca forte que representa toda a reputa\u00e7\u00e3o da Engeline constru\u00edda ao longo do tempo. Representando toda a hist\u00f3ria e experi\u00eancia vivida da empresa.<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

  Nova Identidade da Engeline Em busca de uma identidade pr\u00f3pria (algo que nos define e nos torna \u00fanico), a Engeline apresenta sua nova Identidade Visual! Um novo visual gr\u00e1fico equilibrado, marcante e vers\u00e1til para transmitir ainda mais confian\u00e7a e estabilidade aos clientes, al\u00e9m de facilitar a identifica\u00e7\u00e3o da nossa empresa nos mais variados locais. […]<\/p>\n","protected":false},"author":3,"featured_media":1573,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":""},"categories":[56],"tags":[54],"_links":{"self":[{"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/posts\/1675"}],"collection":[{"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/comments?post=1675"}],"version-history":[{"count":2,"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/posts\/1675\/revisions"}],"predecessor-version":[{"id":1677,"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/posts\/1675\/revisions\/1677"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/media\/1573"}],"wp:attachment":[{"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/media?parent=1675"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/categories?post=1675"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/engeline.com.br\/wp-json\/wp\/v2\/tags?post=1675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}